If you are not using email marketing for your restaurant, you are missing out on a huge opportunity to nurture repeat business. Email is the absolute best way for restaurants to market their business—hands down. It’s a bold statement, but I stand behind it 100%. In terms of time, money, and resources, it is also the least expensive method with … Read More
Create Experiences to Grow Reputation & Revenue
More than ever, people are craving experiences and memories over things. This trend is driven by Millennials who are quickly becoming the largest demographic. “Acquisition of consumer goods sales are not growing at the same rate as experiential, making memories.” -David Portalatin, food industry advisor, NPD Group While dining out itself is an experience, Millennials, and Gen Z are largely … Read More