Online reviews are either the bane of a restaurant’s existence or the bread & butter on which they feed. There’s not a lot of space in-between. If you are not saddened or maddened by them, you are probably ignoring them. It might be a good tactic for your sanity, but its a very bad tactic for your business. Recent survey … Read More
The 7 Deadly Sins of Restaurant Websites
Nothing is more important and potentially more effective for marketing your restaurant than a quality website. Many elements go into creating effective restaurant websites, some of them visible, but a few are not. We’ve identified 7 problems we typically encounter with restaurant websites. They’re deadly, they’re sins, and they are surprisingly common. Chances are, your restaurant is committing at least … Read More
Local SEO: Get Your Restaurant Ranked in Local Searches
There is nothing more powerful or cost-effective for your modern marketing strategy than your website. This goes double if you are in a tourist-heavy city or a university city with tons of people coming and going regularly. Locals and visitors are looking for places to eat and savvy diners don’t rely on pamphlets or coupon books. More and more, they … Read More